Through the UKRI Healthy Ageing Challenge, businesses can apply for a share of £14.4 million to develop service-led innovations to support healthy ageing. £2.4 million from the competition’s budget has been set aside for co-funding projects with the devolved administrations of Scotland, Wales and Northern Ireland.

The competition aims to address the under-provision of products and services which support people as they age, therefore helping them to remain active, independent and socially connected. It will support business-led, near-to-market innovations and enforce good people-centred design principles.


All projects must:

  • deliver a clear game-changing service-led innovation, that has a significant impact on ageing positively in the UK
  • help people as they age, allowing them to remain active, productive, independent and socially connected for as long as possible
  • narrow the gap between the experience of the richest and poorest
  • conduct industrial research to develop new and applied knowledge leading to a solution at high technology and market readiness

In addition, projects will need to pass a ‘design stage gate review’ at the six-month point to continue to receive Healthy Ageing Challenge funding. For more information on what this entails, as well as specific themes that projects should focus on, click here.


Eligible projects will meet the following criteria:

  • have total eligible costs between £500,000 and £2million
  • start by 1 May 2022 and end by 30 April 2024
  • last between 6 months and 24 months
  • carry out all its project work in the UK
  • intend to exploit the results from or in the UK

To lead a project or work alone, your organisation must be a UK registered business of any size. However, the lead organisation can collaborate with any of the following UK registered organisations: businesses of any size, academic institutions, charities, not-for-profits, public sector organisations and research and technology organisations.

More Information

This competition will open from 20th September until 17th November. For more information, please see the competition page and register to attend the briefing event. If you are looking for bid writing support and would like to arrange a free consultation with a member of our team, get in touch today.